Reinventing Fan Ownership and Participation

Reinventing Fan Ownership and Participation

We’re pioneering new avenues for fan ownership and participation in sports organizations around the world, by creating the future of digital seats.

Join us.

WHAT’S A DSO?

DSOs – a new innovation at the heart of our approach – represent the future of digital seats.

We map a team’s real stadium seats to digital seats on a blockchain, creating 1) an authentic, finite supply and 2) a mechanism for cutting edge experiments in ownership and participation to create unprecedented alignment between fans and team owners.

DSOs (Digital Seat Ownerships) are a new innovation at the heart of our approach.

We map a team’s real stadium seats to Digital Seats on a blockchain, creating 1) an authentic, finite supply and 2) a mechanism for cutting edge experiments in ownership and participation to create unprecedented alignment between fans and team owners.

DSO BENEFITS

  • Each DSO is uniquely linked 1-1 with a seat in a real stadium.

  • DSOs are the gateway to become an early adopter in new avenues for fan ownership and participation.

  • They can also unlock access to exclusive content, experiences and events.

  • Holders will receive unique digital drops like collectibles, memorabilia and deals from the team.

Stay informed on the future of fandom

What is a DSO? Our founder, Mac Lackey, explains.

OUR GAMEPLAN

  • April 2022
    DSO Genesis Black – the digital membership card for the most exclusive club in the DSO ecosystem – went live.

  • Summer/Fall 2022
    The first team partnership DSO goes live.

    We’re currently in planning mode, talking with multiple teams across multiple sports including European football, some American sports and a couple of others that tour the globe. We can’t wait to share more!